Affiliate disclosure

Who I am, and who I am not

Treadnotes is an independent site. I am not a shop: nothing is sold from here, no order is taken here, and no stock is mine. I am not owned by, connected with or endorsed by any retailer or manufacturer named on this site, and the names of those brands are used only to say whose shoes and whose technologies I am describing.

Where the money comes from

Nowhere, at the moment. The site carries no advertising, no sponsored posts and no paid placements, and it has no commercial arrangement with any shop or brand. It costs me a domain and some evenings.

The intention is to join an affiliate network eventually, so that a link to a shop pays a percentage when somebody buys through it. If that happens, two things follow. The link earns a commission out of the retailer’s margin, never off your card – you pay the same either way. And it runs through a network rather than a private arrangement with one shop, which means the same terms apply to every retailer in the list and none of them can buy a better position by asking.

What it does not buy

No retailer and no manufacturer decides which shoes appear here, what is written about them, or the order they come in. Nobody sees a page before it is published. The technologies are explained from what the maker claims and what the shoe does – including the parts that are marketing, which I say plainly.

I do not take payment for a good word, and I would not start. If a shoe has a drawback, it is in the write-up whether or not a link earns anything.

How you will be able to tell

A page that carries commission-earning links says so at the top of the list, before you reach the links themselves. That notice is not written by hand on each page: it is produced from the links themselves when the build runs, so it cannot be left off a page by accident – and it does not appear on a page without such a link. Today it appears nowhere, which is the honest answer and the reason this page starts the way it does.

Prices

Where a price is shown, it carries the date it was last verified. A price can change between that date and the moment you click, and the shop’s own page is always the one that counts. At present no price is listed at all.

Cookies

An affiliate network works by setting a cookie in your browser. Since there is no network, there is no such cookie, and the privacy page says the same: no analytics, no advertising pixels, no third-party scripts. If a network is ever added, that page is rewritten on the same day as this one.

Questions

Anything unclear about this: office@treadnotes.co.uk.